1. Introduction
This Cookie Policy explains how TekSpert LTD ("TekSpert", "we", "us", or "our") uses cookies and similar tracking technologies on our website tekspert.co.uk and mobile application.
This policy should be read alongside our Privacy Policy, which explains how we collect, use, and protect your personal information.
Company Details:
TekSpert LTD
Company Registration: 16711813
VAT Number: GB 505 2175 24
Email: privacy@tekspert.co.uk
2. What Are Cookies?
Cookies are small text files stored on your device (computer, smartphone, tablet) when you visit a website. They are widely used to make websites work more efficiently and provide information to website owners.
Cookies typically contain:
- The name of the website that created the cookie
- A unique identifier (a random string of numbers and letters)
- An expiration date (some cookies expire at the end of your session, others persist longer)
In addition to cookies, we use similar technologies such as web beacons, pixels, and local storage to collect information about your use of our services.
3. Types of Cookies We Use
3.1 Strictly Necessary Cookies
These cookies are essential for the website to function properly. They cannot be disabled in our systems.
| Purpose | Description | Duration |
|---|---|---|
| Authentication | Remember you're logged into your account | Session |
| Security | Prevent fraudulent activity and protect user data | Session |
| Load Balancing | Distribute traffic across servers for performance | Session |
| Cookie Consent | Remember your cookie preferences | 12 months |
| Shopping Cart | Maintain booking information during your session | Session |
Legal Basis: These cookies are necessary for the performance of our contract with you (providing services you request). They do not require consent under UK GDPR.
3.2 Performance and Analytics Cookies
These cookies help us understand how visitors interact with our website by collecting and reporting information anonymously.
| Service | Purpose | Duration |
|---|---|---|
| Google Analytics | Track website usage, page views, and user journeys | 26 months |
| Hotjar | Heatmaps and session recordings for UX improvements | 12 months |
| Internal Analytics | Track feature usage and performance metrics | 12 months |
Legal Basis: Your consent. You can opt out of these cookies through our cookie banner or browser settings.
3.3 Functional Cookies
These cookies enable enhanced functionality and personalization, such as remembering your preferences.
| Purpose | Description | Duration |
|---|---|---|
| Language Preference | Remember your language choice | 12 months |
| Location Services | Remember your location for relevant services | 30 days |
| Accessibility | Remember accessibility settings (font size, contrast) | 12 months |
| User Preferences | Save your dashboard layout and notification preferences | 12 months |
Legal Basis: Your consent. You can opt out of these cookies through our cookie banner.
3.4 Targeting and Advertising Cookies
These cookies track your browsing activity to deliver relevant advertisements and measure campaign effectiveness.
| Service | Purpose | Duration |
|---|---|---|
| Google Ads | Show relevant ads and measure conversion rates | 90 days |
| Facebook Pixel | Track conversions and create custom audiences | 90 days |
| LinkedIn Insights | Target business customers with relevant ads | 90 days |
| Retargeting | Show ads to visitors who didn't complete a booking | 30 days |
Legal Basis: Your consent. You can opt out of these cookies through our cookie banner. Note: Disabling advertising cookies does not stop ads entirely, but makes them less relevant.
3.5 Third-Party Cookies
Some cookies are placed by third-party services that appear on our pages:
- Payment Processors: Stripe, PayPal (necessary for processing payments)
- Maps Services: Google Maps (for displaying service areas and directions)
- Video Content: YouTube/Vimeo (if we embed instructional videos)
- Social Media: Facebook, Twitter, LinkedIn share buttons
- Review Platforms: OnlineReviews widget for customer testimonials
- Live Chat: Customer support chat functionality
These third parties have their own cookie policies. We recommend reviewing their policies:
4. First-Party vs Third-Party Cookies
First-Party Cookies
Set directly by TekSpert on our domain (tekspert.co.uk)
- • Essential site functionality
- • Your preferences and settings
- • Authentication and security
- • Internal analytics
Third-Party Cookies
Set by external services on their domains
- • Analytics (Google, Hotjar)
- • Advertising networks
- • Social media platforms
- • Payment processors
5. Session vs Persistent Cookies
Session Cookies
Temporary cookies deleted when you close your browser
Used for: Shopping cart, authentication during your visit, security checks
Persistent Cookies
Remain on your device until expiration or manual deletion
Used for: Remembering login, preferences, analytics, advertising
6. How We Use Cookies
We use cookies and similar technologies for the following purposes:
🔐 Security and Authentication
Verify your identity, detect and prevent fraud, protect against malicious activity
⚙️ Service Delivery
Remember your booking details, maintain shopping cart, process payments, provide customer support
📊 Analytics and Performance
Understand how visitors use our site, identify popular pages, optimize user experience, detect errors
🎯 Personalization
Remember your preferences, show relevant content, customize your experience based on location
📢 Marketing and Advertising
Deliver relevant ads, measure campaign effectiveness, prevent showing the same ad repeatedly, retarget visitors
🔍 Research and Development
Test new features, conduct A/B testing, improve our services, develop new functionality
7. Managing Your Cookie Preferences
7.1 Our Cookie Banner
When you first visit our website, you'll see a cookie banner with options to:
- Accept All: Consent to all cookies including analytics and advertising
- Reject Non-Essential: Only allow strictly necessary cookies
- Customize: Choose which cookie categories to allow
You can change your preferences at any time by clicking the "Cookie Settings" link in our footer or by clicking here.
7.2 Browser Settings
Most web browsers allow you to control cookies through their settings. Here's how:
Popular Browser Cookie Controls:
- Google Chrome: Settings → Privacy and Security → Cookies and other site data
View instructions → - Mozilla Firefox: Settings → Privacy & Security → Cookies and Site Data
View instructions → - Safari: Preferences → Privacy → Manage Website Data
View instructions → - Microsoft Edge: Settings → Cookies and site permissions → Manage and delete cookies
View instructions →
7.3 Third-Party Opt-Outs
You can opt out of third-party advertising cookies:
- Your Online Choices (European Interactive Digital Advertising Alliance)
- Google Analytics Opt-out Browser Add-on
- Facebook Ad Preferences
- LinkedIn Ad Preferences
7.4 Mobile Device Settings
On mobile devices, you can manage tracking through your device settings:
- iOS: Settings → Privacy → Tracking → Ask App Not to Track
- Android: Settings → Google → Ads → Opt out of Ads Personalization
⚠️ Important: Blocking or deleting cookies may affect the functionality of our website. Essential cookies cannot be disabled as they are necessary for the site to work properly.
8. Do Not Track (DNT) Signals
Some browsers include a "Do Not Track" (DNT) feature that signals to websites you visit that you do not want your online activity tracked.
Currently, there is no industry-wide standard for recognizing DNT signals. Our website does not currently respond to DNT signals. However, you can manage cookies through our cookie banner and browser settings as described above.
9. Data Protection and Privacy
Information collected through cookies is processed in accordance with our Privacy Policy and UK GDPR. We implement appropriate security measures to protect cookie data from unauthorized access, alteration, or disclosure.
For more information about how we handle your personal data, please read our full Privacy Policy.
10. International Users
Our website is primarily intended for users in the United Kingdom. If you access our website from outside the UK, please be aware that:
- Cookie data may be transferred to and processed in the UK
- We comply with UK GDPR and applicable data protection laws
- Third-party cookies may be subject to different jurisdictions
11. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in:
- Our use of cookies and tracking technologies
- Legal requirements and regulations
- Our business practices
- Available technology
The "Last Updated" date at the top of this policy indicates when it was most recently revised. We encourage you to check this page periodically for updates.
12. Contact Us
If you have questions about this Cookie Policy or our use of cookies, please contact:
TekSpert LTD
Data Protection Officer
Email: privacy@tekspert.co.uk
Website: tekspert.co.uk
Phone: [To be added]
Post: [Address to be added]
Company Registration: 16711813 | VAT: GB 505 2175 24 | DUNS: 234159149
📋 Quick Summary
✓ Essential cookies: Always active (required for site functionality)
⚙️ Performance cookies: Opt-in (help us improve the site)
🎨 Functional cookies: Opt-in (remember your preferences)
📢 Advertising cookies: Opt-in (show relevant ads)
🔧 Manage cookies: Use our cookie banner or browser settings
❓ Questions: Contact privacy@tekspert.co.uk